UPDATE: Oct. 6, 2023, 2:15 p.m. EDT This story has been updated with the best early deals ahead of Amazon Prime Big Deal Days as well as from competing sales at other major retailers.
Just like crunchy leaves, pumpkin-spiced everything, and 12-foot skeletons, a second Amazon Prime sale is now a sure sign that fall has arrived.
Here’s what you need to know about the latest iteration, which has a brand-new name for 2023: Amazon Prime Big Deal Days.
When is Prime Big Deal Days?
Prime Big Deal Days will run from Tuesday, Oct. 10 at 3 a.m. ET through Wednesday, Oct. 11. (That’s three months after Amazon’s flagship Prime Day sale in July and about six and a half weeks out from Black Friday.)
This marks the third time Amazon has held a Prime-exclusive sale in the fall, and the second time it’s hosted two Prime events in the same year: It moved Prime Day 2020 to October because of the COVID-19 pandemic and followed up Prime Day 2022 with the Prime Early Access Sale this same time last year. That name didn’t stick, evidently.
What’s new about Prime Big Deal Days this year?
New moniker aside, Amazon isn’t reinventing the wheel for Prime Big Deal Days. Anyone who’s shopped a Prime event before already knows the drill: It’ll be two days of sitewide doorbusters, with Amazon’s own devices and services likely getting the steepest price drops.
It is worth mentioning that Amazon has revived its invite-only deals program for products it expects to sell out on Prime Big Deal Days, a carry-over from Prime Day 2023. Prime members can visit these products’ listings to request an invitation ahead of the event, and if chosen, you’ll receive an email with a unique link to buy the item at some point during the sale. (Amazon doesn’t specify how it picks these lucky eligible shoppers; all we know is that they’re exclusive to Prime members.) Check out Mashable’s guide to the invite-only deals that are already live if you’re interested in participating.
The best deals to shop ahead of Prime Day
Now that we’ve covered the basics, it’s time to get what you came here for — the deals. Below, you’ll find our running list of the best deals you can find on Amazon ahead of the Prime Big Deal Days sale.
If you’re still looking for more tips and tricks about how to shop and what Amazon’s competition is up to, you’ll find that below all the deals.
Note: Deals with a 🔥 have dropped to an all-time low price.
Invite-only deals
As a reminder, anyone with a Prime membership can request invite-only deals, but only a select few will be given access to shop them on Oct. 10 and 11.
Amazon device deals
Echo Buds
Fire tablets
Kindle
TV deals
Apple deals
MacBooks
iPads
Apple Watch
AirPods
Headphone deals
Vacuum deals
Stick vacuums
Robot vacuums
Who’s competing with Prime Big Deal Days?
Several major retailers are throwing their hats into the anti-Prime Big Deal Days ring.
Target is hosting one of its semi-annual Circle Week sales prior to Amazon’s festivities from Sunday, Oct 1 to Saturday, Oct. 7. It’s open to members of its totally free Target Circle loyalty program and covers “thousands of products,” with offers available online, in stores, and on the Target app. Here’s a quick look at the top Circle Week deals as of Oct. 2; note that all discounts appear once you add the product to your cart:
Best Buy is running a holiday savings event peppered with “Black Friday deals” throughout the month of October, the company said in a press release. Conveniently, that includes a 48-Hour Flash Sale scheduled for Oct. 10 and 11 that’ll bring “hundreds of deals on some of the best tech, from TVs and laptops, headphones and smartwatches, to electric transportation and more.”
Meanwhile, a Walmart Deals – Holiday Kickoff savings event will be live on Walmart.com from Monday, Oct. 9 at 7 p.m. ET through Thursday, Oct. 12. Here’s a sneak peek at some of the best deals you can expect to see during the sale:
In a surprising shift from similar events in past years, these offers will not be exclusive to members of the big box store’s Walmart+ program.
